Description:

Alfex 1J gentlemen's and ladies' wrist watch set, each watch features a vintage mint nickel mechanical manual-wind movement with a bold red ruby jewel, mint matte black metal dial with a single clear rhinestone set at 12 o'clock and a gold Chevrolet bow-tie emblem on lower half of dial, white steel baton style hands, heavy yellow base metal (YBM) & stainless steel (SS) square case with stepped bezel, recessed crown and hidden lugs.

Men's watch case is showing moderate even wear with the gold tone beginning to fade in some areas, measures approx. 36 x 34mm lug to lug, black plastic band with a texture pattern is showing hardly any wear, excellent condition overall. Ladies' watch case is showing light even wear, measures approx. 29 x 28mm lug to lug, black suede band showing moderate even wear, excellent+ condition overall.

A handsome set of watches for the Chevrolet collector!

Please note: this is a matched set of watches; however, we do offer the option of purchasing each watch separately. The drop-down menu above gives individual prices and allows you to select your desired choice or combination.

Item Specifics:

Age Description: 03Modern (1980-present)
Company: Alfex
Jewels: 271J
Setting/Movement Type: manual-wind
Movement Finish: nickel
Dial Material: metal
Dial Color: black
Dial Details: Chevrolet advertising, rhinestone marker
Hand Style: baton - heavy
Case Style: square
Case Material: Base Metal - Yellow, Stainless Steel
Case Width, without crown: 36mm (1.42 inches)
Case Length, lug to lug: 34mm (1.34 inches)
Case Thickness: 9mm (0.35 inches)
Interior Lug Width: 18mm (11/16")
Second Case Width, without crown: 29mm (1.14 inches)
Second Case Length, lug to lug: 28mm (1.10 inches)
Second Case Thickness: 9mm (0.35 inches)
Band Size: 7in. to 7.99in. (Men's); 5in. to 5.99in. (Ladies')
(measurement range includes watch length & band)
Band Material: leather strap
Crystal Material: plastic
Misc. Info: 14mm (9/16") interior lug (band) size on the smaller watch
Condition: Excellent (Men's); Excellent + (Ladies')
Gender: His & Hers set

Logo Info:

On all but a few of the advertising logos, mainly Packard from the Hamilton company and Studebaker from South Bend, the logos would have been commissioned through a professional dial company after they left the factory to have the logo applied. For instance, a car dealership might have them added as a promotion, a motorcycle club would have ones done for each of their members, etc.

On the watch/logo combinations that may not match up on a timeline (the watch was made prior to the automobile company being formed, for instance), what we understand could have happened is, say for a car club, the members would need to provide their own watch to which the emblems would be added. Someone might have wanted a Harley logo on "Grandpa Bob's" old pocket watch, and would have had the dial pulled from that. Other than the Packard/Hamilton & Studebaker/South Bend arrangements, it was a free-for-all on the pairings and you could find just about any combination of manufacturer with the different logos.

We do also have a pretty good selection of the vintage dials that have emblems on them, but that are not attached to a watch yet. Often in the past, a customer would want a watch without the advertising, so we would just pull the printed dial and replace it with a similar-style plain dial, then set the printed one aside. If you have something specific you are looking for, please drop us a note to see if we have anything in our stock that might work for you.